Miss SD State Fair
For local pageant contracts and for more information, contact Maryellen Vaillancourt via email.
Checklist for contestant application paperwork submitted to Maryellen by Aug 25, 2013:
- headshot photo (electronic)
- proof of SD residency and school fall schedule
- Miss/Teen Resume
- Platform Statement
- Local Pageant Contract for State Fair Scholarship Pageant, signed and notorized (or copy of Harrisburg Pageant Contract July 2013, if competed there) If Miss: CMNH donations total of $100 electronically submitted on www.missamerica4kids.org website If Teen: entrance fee
Indicate if you need a host home bring 3 days of comfortable appearance clothes in case you win a title.
2013 Miss SD State Fair Jade Possail
- Hometown- Brookings, SD
- Age- 21
- I will graduate from SDSU in May with both an Advertising and an Apparel Merchandising degree
- I hope to work in an advertising agency as an Account Services Executive.
- Favorite color- Jade Green :)
Crave A Difference
Make a Difference. Reach your full potential. Follow your dreams.
These are only a few of the phrases that I heard on a daily basis at my house as a kid. What started as a foundation for helping me value myself and my abilities has transformed into a mantra I live by. As I have grown up, I have come to a staggering realization - not every child gets this message. Not every child is given the tools to reach their full potential to achieve their best. It was this insight that prompted me to launch my platform and take a stand against childhood obesity. Damaging almost one-third of South Dakota’s kids, the stakes are high and the cost is life altering. Obesity is at the root of many other health issues both physical and emotional. No doubt you have seen countless news stories about the obesity epidemic and how it leeches not only health, but confidence and joy as well.
As an advertising major, I am well aware of how media can impact behavioral changes in our society both positively and negatively. I feel that one of the reasons we have such an obesity epidemic is because we focus on the problem, and not the solution. My approach is different. My branding and marketing campaign Crave a Difference is two-fold: changing the negative perspective that we, as Americans, have towards food and exercise and placing more value on our young people by equipping them with the tools they need to live dynamic, active lives.
The first part of my branding campaign focuses on the way people look at health and wellness. Too often the words diet and exercise evoke a sense of dread and condemnation, but it doesn’t have to. Fitness doesn’t have to be an all or nothing thing. There is room in a healthy lifestyle for a variety of foods and activities. What started as a few radio interviews about the importance of health soon developed into authoring, producing and voicing 20 radio public service announcements over the last year that provide tips and tools to incorporate healthy changes at home. By hitting the radio waves, I am reaching people “on the go” and providing realistic ways to fit health into our ever-busy lifestyles. For those “plugged in,” I have a Facebook page dedicated to daily posts with a positive message that include health tips, additional tools, resources and ideas for children and adults alike. One of my most well received pieces are the video tutorials I have created for both kids and adults. I am also excited to begin a tutorial series that educates parents and arms them with the tools they need to take back the health of their families. The parent-focused tutorials will show how to create a healthy environment at home by involving kids in cooking.
The second part of my plan required I go to my audience – school kids. This past year I partnered with a kindergarten class to create a curriculum for Crave a Difference that can be incorporated anywhere- a child being the only piece necessary to launch these activities and lessons. What started as weekly meetings turned into a step-by-step program for helping students make changes in the way they think about themselves, what they eat and how they treat their bodies. Due to the success of this local program, I had the opportunity to expand and introduce it to over 1,000 students in both South Dakota and Minnesota. By promoting my platform in the classroom weekly and through my statewide challenge, I have been able to excite students to eat right and be fit.
As I continue to launch and host more Crave a Difference programs in schools across the many state boarders and strengthen my brand and viability as a champion for children’s health I will continue working with the local schools, community members and state health officials to promote the importance of eating a balanced breakfast and a nutritious lunch both at home and at school while providing an outlet for kids to use their bodies to help them thrive. My ultimate goal would be to put in place a nutrition education program into every school system as well as require physical exercise daily.
With almost 1/3 of our young people suffering from obesity and greater numbers at risk I understand a change toward health isn’t a quick fix and won't happen overnight. I do know that if we can teach our young people good habits their future will be changed for the better. It all starts with a small ripple. I am ready and willing to accept the challenge and truly Crave a Difference for today’s youth.